“Like” – Waste of Time, or Wasting Potential?

Throughout the years, there have been many social media outlets which have come and gone. But one in particular zombified millions throughout the world.

It is estimated that the average facebook user visits the site for an astonishing 6.3 hours a month. Also on average, each user has about 130 friends. Now I know just about everyone on my list has over 200, but that's neither here nor there.

Let's just continue to roll with stats (I promise there is a reason for this madness)...

  • There are 900 million objects (pages, events, groups) that people interact with.
  • More than 150 million use their mobile devices to hang out on facebook.
  • More than 30 billion pieces of content are shared on facebook each month

Okay enough with the stats for now.

What does this all mean to you? well it could mean absolutely nothing if you have no interest in creating another outlet for cash flow.

There are fan pages like Easy Lunch Boxes or Garden Quest which are crushing it and increasing daily because of the facebook integration.

It is insane to believe that someone can sit on facebook for hours and hours. Sometimes I come to realize that I even have facebook open in one of the tabs. Although it is a HUGE distraction for productivity, you can utilize the power of these stats with a good old fashion fan page.

Accumulating the number of "likes" directly increases your social proof. Giving you a better position in the market place as a trusted product or service. And you already know that more "likes" equal more referrals.

There is a little something called retention that I talk about every once in awhile.

It has to do about keeping your clients purchasing from you often, and being very happy to do so. Any ideas ring a bell?

This may be old news for you, but have you put this into action?

A good old fashion fan page can do the trick. Although some regular pages that have a nice logo and such are cool, there are certain tricks you can do to maximize your "like" reputation. And let me tell you that the more likes you have, the better it all will be.

The saying with email lists is that you can earn a dollar for every subscriber on your list. Think of the facebook "like" system as a different kind of list. Simply because you can send them all a message with your special "request" in nice letters of joy.

So the next task is to get a fan page, and get the ball rolling. In the next post I will give you some incite on getting interaction.

Until then,

David

P.S. Don't forget to like my page :) http://facebook.com/prestigiousedgellc

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